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Growing Your SMS Database

Case Study: Growing Your SMS Database

Clients are always surprised when we tell them that SMS text marketing is still one of the most effective channels on our platform. It’s a technology that has been with us for over 20 years, but believe it or not text messaging is still one of the easiest ways for customers to engage with a retail campaign. 

In this case study, we highlight a convenience store retailer that was able to grow its SMS distribution list by 75% in just three months. We’ll share how the retailer achieved that growth and then proceeded to re-engage customers over time, driving user retention that exceeded our platform average by almost 5x.

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